Under $100

30–60% off storewide

Sold-out sizes are crossed out, so what you see is what's left. Sale returns are store credit only.

93 styles

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93 items

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  • The DBW Truck Western Wear Shirt

    The DBW Truck Western Wear Shirt

    The DBW Truck Western Wear Shirt

    Sale price  $38.47 AUD Regular price  $54.95 AUD
    30%offSave $16.48Selling fast · 3 left
  • B2B Signature Trucker Cap, Off White

    B2B Signature Trucker Cap, Off White

    B2B Signature Trucker Cap, Off White

    Sale price  $15.98 AUD Regular price  $39.95 AUD
    60%offSave $23.97Selling fast · 8 left
  • Kids Farming Out West Footy Shorts

    Kids Farming Out West Footy Shorts

    Kids Farming Out West Footy Shorts

    Sale price  $31.47 AUD Regular price  $44.95 AUD
    30%offSave $13.48Selling fast · 13 left
  • Chocolate Check Western Footy Shorts – Unisex Gingham

    Chocolate Check Western Footy Shorts – Unisex Gingham

    Chocolate Check Western Footy Shorts – Unisex Gingham

    Sale price  $35.00 AUD Regular price  $50.00 AUD
    30%offSave $15.00
  • Mack Truck Western Footy Shorts – Unisex Truck Print

    Mack Truck Western Footy Shorts – Unisex Truck Print

    Mack Truck Western Footy Shorts – Unisex Truck Print

    Sale price  $35.00 AUD Regular price  $50.00 AUD
    30%offSave $15.00
  • Kids Botanical Fishing Shirt

    Kids Botanical Fishing Shirt

    Kids Botanical Fishing Shirt

    Sale price  $26.00 AUD Regular price  $65.00 AUD
    60%offSave $39.00
  • Women’s - Bonnie Lou Pink Gingham Ruffle Arena Shirt | Full Button Cowgirl Western Shirt

    Women’s - Bonnie Lou Pink Gingham Ruffle Arena Shirt | Full Button Cowgirl Western Shirt

    Women’s - Bonnie Lou Pink Gingham Ruffle Arena Shirt | Full Button Cowgirl Western Shirt

    Sale price  $53.97 AUD Regular price  $89.95 AUD
    40%offSave $35.98
  • Western Cowgirl Prairie Dress, Country Style Midi

    Western Cowgirl Prairie Dress, Country Style Midi

    Western Cowgirl Prairie Dress, Country Style Midi

    Sale price  $98.00 AUD Regular price  $140.00 AUD
    30%offSave $42.00
  • Daisy Mae Stubby Cooler

    Daisy Mae Stubby Cooler

    Daisy Mae Stubby Cooler

    Sale price  $8.40 AUD Regular price  $12.00 AUD
    30%offSave $3.60
  • Kenworth Fishing Shirt

    Kenworth Fishing Shirt

    Kenworth Fishing Shirt

    Sale price  $32.00 AUD Regular price  $80.00 AUD
    60%offSave $48.00
  • Dust & Bullets Western Gift Card

    Dust & Bullets Western Gift Card

    Dust & Bullets Western Gift Card

    $20.00 AUD
  • Kids Southern Trucker Cap

    Kids Southern Trucker Cap

    Kids Southern Trucker Cap

    Sale price  $24.50 AUD Regular price  $35.00 AUD
    30%offSave $10.50
  • Men's Outback Work Shirt, Bone

    Men's Outback Work Shirt, Bone

    Men's Outback Work Shirt, Bone

    Sale price  $38.97 AUD Regular price  $64.95 AUD
    40%offSave $25.98
  • Western Floral Copper Magnetic Cuff Band

    Western Floral Copper Magnetic Cuff Band

    Western Floral Copper Magnetic Cuff Band

    Sale price  $17.50 AUD Regular price  $25.00 AUD
    30%offSave $7.50Selling fast · 7 left
  • Bubble Romper, The Western

    Bubble Romper, The Western

    Bubble Romper, The Western

    Sale price  $19.98 AUD Regular price  $49.95 AUD
    60%offSave $29.97
  • The Dolly Western Style Dress

    The Dolly Western Style Dress

    The Dolly Western Style Dress

    Sale price  $70.00 AUD Regular price  $140.00 AUD
    50%offSave $70.00Selling fast · 6 left
  • Men's Outback Work Shirt, Black

    Men's Outback Work Shirt, Black

    Men's Outback Work Shirt, Black

    Sale price  $38.97 AUD Regular price  $64.95 AUD
    40%offSave $25.98
  • The Black Dolly Western Style Dress

    The Black Dolly Western Style Dress

    The Black Dolly Western Style Dress

    Sale price  $98.00 AUD Regular price  $140.00 AUD
    30%offSave $42.00
  • The Drover Rugby Jumper

    The Drover Rugby Jumper

    The Drover Rugby Jumper

    Sale price  $43.98 AUD Regular price  $109.95 AUD
    60%offSave $65.97
  • Kids Chocolate Check Western Footy Shorts

    Kids Chocolate Check Western Footy Shorts

    Kids Chocolate Check Western Footy Shorts

    Sale price  $31.47 AUD Regular price  $44.95 AUD
    30%offSave $13.48
  • Daisy Mae Trucker Cap

    Daisy Mae Trucker Cap

    Daisy Mae Trucker Cap

    Sale price  $15.98 AUD Regular price  $39.95 AUD
    60%offSave $23.97
  • Georgia Straight Linen Shirt

    Georgia Straight Linen Shirt

    Georgia Straight Linen Shirt

    Sale price  $69.97 AUD Regular price  $99.95 AUD
    30%offSave $29.98Selling fast · 7 left
  • The Wild Petal Western Wear Shirt

    The Wild Petal Western Wear Shirt

    The Wild Petal Western Wear Shirt

    Sale price  $38.47 AUD Regular price  $54.95 AUD
    30%offSave $16.48Selling fast · 13 left
  • Kids DBW Truck Tee

    Kids DBW Truck Tee

    Kids DBW Truck Tee

    Sale price  $27.00 AUD Regular price  $45.00 AUD
    40%offSave $18.00

Real numbers, updated live

Last ones.

When these go, that's it.

From our customers

Worn & loved

Before you shop

Sale FAQs

Full details are in our Sale Terms & Conditions.

When does the sale end?

Our Black Friday sale runs from 10am AEDT Thursday 12 November until 11:59pm AEDT Tuesday 17 November 2026, or until sold out.

How do I get the free tumbler?

Spend $180 or more in one order (after discounts, before shipping; gift cards don't count). Then choose Route 66 or Hallie Bloom in your bag and add it before checkout. If you don't add it, it won't be included. One per order, first 100 qualifying orders, while gift stock lasts. See the Sale Terms & Conditions.

Can I return sale items?

Black Friday orders can be returned within 50 days of receipt. Sale items bought during Black Friday are returned for store credit only. There are no refunds for change of mind, so please check the size chart on the product page before you order. Faulty, damaged or incorrect items are always covered under the Australian Consumer Law. Returns policy

Can I use a discount code on sale items?

No. Discount codes can't be used on top of Black Friday prices.

How long will my order take to arrive?

Black Friday is an extremely busy time of year. Please allow up to 15 days for your order to be posted, plus delivery time. Our warehouse team are working hard to get every order to you.

About Under $100

Find the best Western Christmas gifts under $100. Budget-friendly country apparel, stocking-stuffers and must-have Dust & Bullets Western favourites—perfect for the whole family.