Black Friday VIP List
Black Friday VIP list
Be the first to know
Our biggest sale of the year: 30–60% off everything, for the whole family. Sizes 6–28, XS–7XL and kids. Join our VIP list and we'll email you the minute the sale goes live.
Sale starts Thu 12 Nov · 10am AEDT
Get on the list
VIPs get the email the minute the sale goes live. Popular sizes go fast.
- An email the minute the sale goes live, Thu 12 Nov, 10am
- 30–60% off everything
- Free tumbler for the first 100 orders of $180+
You're on the list
Keep an eye on your inbox. We'll email you the minute the sale opens at 10am Thursday 12 November.
Spend $180+ and add Route 66 or Hallie Bloom in your bag before checkout. When they're gone, they're gone.
Sneak peek
Here's a taste of the prices from Thursday 12 November, 10am.
60% offThe Drover Rugby Jumper$109.95$43.98Black Friday price · from Thu 12 Nov
50% offThe Aspen Cowgirl Dress$140.00$70.00Black Friday price · from Thu 12 Nov
60% offRiver-Gum Arena Shirt (Men's)$99.95$39.98Black Friday price · from Thu 12 Nov
40% offBonnie Lou Arena Shirt (Women's)$89.95$53.97Black Friday price · from Thu 12 Nov
Sale FAQs
When does the sale start?
Thursday 12 November 2026 at 10am AEDT (9am QLD, 9:30am SA, 8:30am NT, 7am WA). It ends 11:59pm AEDT Tuesday 17 November, or when sold out.
What's on sale?
30–60% off storewide. Gift cards and pre-orders are excluded. Discounts vary by product.
How do I get the free tumbler?
The first 100 orders of $180 or more get a free tumbler (Route 66 or Hallie Bloom). Add it in your bag before checkout, one per order, while stock lasts.
Can I return sale items?
Black Friday orders have 50 days for eligible change-of-mind returns, as store credit. Please check your size before you order. Faulty items are always covered under the Australian Consumer Law.
Can I use a discount code on sale prices?
No. Discount codes can't be used on top of Black Friday prices.
Full details: Sale Terms & Conditions
